1-800 Contacts: All you need to know

1-800 Contacts became a subsidiary of Anthem Inc. (formerly WellPoint, Inc.) after it was acquired by the latter in 2012
An undated image shows a lenses parcel by 1-800 Contacts placed on the floor.—CNN
An undated image shows a lenses' parcel by 1-800 Contacts placed on the floor.—CNN

Founded by Jonathan C. Coon and John F in 1995, and based in Draper, Utah, US, 1-800 Contacts is an online contact lens supplier providing people the facility to order prescription lenses just at their fingertips, without having to consult any eye doctor.

1-800 Contacts became a subsidiary of WellPoint, Inc.—now known as Anthem, Inc.— after the latter acquired it in 2012.

1-800 Contacts acquisitions

Being a private limited company because of which it was acquired by numerous enterprises over the past 28 years, it has acquired some popular firms in the realm of contact lenses.

To name a few, Liingo, 6over6, and Ditto are some of the most prominent companies owned by 1-800 Contacts.

Liingo Eyewear: Founded in October 2016, in Draper, Utah, Liingo is an eyewear brand which was acquired by 1-800 Contacts in 2017.

6over6: 1-800 Contacts bought 6over6 in 2019. 6over6 is a digital technology in the healthcare sector that allows users to perform eyesight tests anywhere by just using their smartphone.

Ditto: In 2021, 1-800 Contacts acquired Ditto. Ditto's enables seekers to realistically try on eyewear and get the most befitting frame recommendations.

Revolutionising vision industry

Buying eye lenses is a frustrating process where you first have to get your eyes tested, get the prescription, find the right brand, and then research who’s offering the best price.

After waiting an entire eternity, you face the hassle of picking up your lenses at your eye doctor’s clinic.

But stop worrying, 1-800 Contacts have proved to be a way out of this hassle. It offers its customers the convenience of ordering online and delivering them to their doorstep.

To make things easier for consumers and to capture the consumer market, 1-800 Contacts is one of the first firms in the world of contact lenses that have adopted a direct-to-consumer business model.

Toric and astigmatism, Multifocal/bifocal, Colored contacts, Daily and weekly disposables, Monthly disposables, Soft lenses, and Rigid gas permeable lenses are the kind of lenses you can avail from 1-800 Contacts.

1-800 Contacts products

There is a wide range of brands whose lenses are sold by the 1-800 Contacts. The brands are:

  • Acuvue
  • Air Optix
  • Biofinity
  • Biotrue
  • Clariti
  • FreshLook
  • Precision1
  • Proclear
  • SofLens
  • Ultra