Amazon to launch Alexa Plus in June

Subscription-based and AI-backed Alexa will offer an additional range of features
The image displays an Alexa-supported device. — Unsplash
The image displays an Alexa-supported device. — Unsplash

Amazon, the Ecommerce-giant, is planning to launch the paid, AI-backed version of Alexa in June.

The upcoming, subscription-based will offer an additional range of AI-backed features to widen the scope of benefits Alexa-supported devices offer to any smart home.  

Being under the inspection stage for months and having been tested with around 150,000 Alexa users, the company says that artificial intelligence (AI) technology will equip Alexa Plus with more capabilities than its free-of-cost counterpart.

Read more: How does Alexa work? A comprehensive explainer

When will Amazon Alexa's paid version launch?

However, Alexa's responses have not met the team's expectations in terms of quality. The assistant tends to provide overly long or inaccurate answers and struggles with tasks that involve coordinating multiple services, such as turning off the lights and music simultaneously.

Amazon is currently scheduled to release a paid version of the assistant on June 30, but this date may be postponed if challenges persist. This isn't the first time the idea of a paid version has been mentioned. 

"Before we would start charging customers for this — and I believe we will — it has to be remarkable. It has to prove the utility that you're coming to expect from the 'superhuman' assistant," Limp added,  

Amazon has lagged behind competitors like Google Assistant and Siri, so an upgraded paid version of the assistant could provide a much-needed boost. Alexa is a virtual assistant that can be integrated in smart gadgets with built-in support for Amazon Alexa.