Tech Desk 
Nov 19, 2024
Apple is re-exploring the similar concept it was considering between 2009 and 2011, as it is gearing up to launch its Apple-branded smart TV.
Mark Gurman declared this possibility in his “Power On” newsletter.
This project was laid aside by Apple due to the lack of differentiating features at that time. However, now the tech giant wants to enhance the interconnected nature of its devices and can offer the potential for more innovations.
Read more: Apple likely to release AirTag 2 in 2025 with key upgrades
Apple HomeKit system
Apple’s HomeKit system would combine with the smart TV, unlocking tons of controlling capabilities for smart home devices, but it wouldn’t serve as the primary hub yet.
The iPhone maker is developing another 6-inch square display device that would serve as Apple's smart home devices hub. The launch of smart TV would highly depend on the success of this hub device.
Apple's Smart Home Hub launch date
The smart TV’s release highly depends on the consumer's response to Apple’s wall-mounted smart home hub.
Apple’s TV specifications and designs are not officially disclosed, so the fate of smart TV is hinging on the success of its smart home initiatives.
