Tech Desk 
Dec 12, 2024
To expand its footprint in the South Asian region, Relational —a renowned business software provider based in Europe— is reportedly gearing up to offer its services to Pakistan.
Relational's introduction to the Pakistani market comes as a result of a partnership it signed with Dellsons Associates, marking a notable feat aimed at propelling the software giant's innovative business software solutions into Pakistan’s financial sector.
The accord allows Dellsons Associates to make use of its vast network in Pakistan to bring to light Relational’s cutting-edge fintech products and services, allowing commercial banks and the financial sector in the country to outsource their software-based needs.
“Pakistan is an emerging economy with an evolving financial sector. Dellsons’ deep knowledge of the Pakistani market and its commitment to fostering innovation align perfectly with our mission to provide state-of-the-art interrelated business software solutions worldwide,” Relational President and CEO John Papaevgeniou stated.
"Together, we look forward to making an impact by empowering businesses in Pakistan with the advanced technology they need to thrive," he added.
Data issued by the State Bank of Pakistan (SBP) indicated a considerable surge in direct investment in Pakistan, as the country garnered $17 million from July to October in the current financial year, compared to $14 million in the same period last year.
Expressing enthusiasm for inching closer to work with a European software giant to attain a mutual objective, Dellsons Group Chairman Ibrahim Amin noted that the collaboration will assist both companies to succeed to new heights.
