Tech Desk 
Jun 20, 2024
Instagram is set to unveil a new feature that allows users to broadcast live exclusively to their Close Friends list. The "Close Friends on Live" feature enables users to go live with up to three other people.
The company highlighted that this new feature can be used for sharing thoughts, catching up with friends, sharing memes, planning trips, collaborating on assignments, or simply hanging out in real-time.
Since its introduction in 2016, Instagram Live broadcasts have traditionally been public and accessible to all followers. This new feature marks a shift towards allowing users more control over who can view their live broadcasts.
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Previously utilised globally by celebrities and influencers to connect with fans, this update reflects Instagram's emphasis on fostering more private and curated connections on its platform.
Earlier, Instagram launched a status feature called Notes, enabling users to share text and emoji updates with their real-world friends. These Notes are displayed prominently at the top of friends' inboxes for 24 hours, facilitating lightweight and private conversations.
As Instagram continues to evolve with influencer culture and advertising, these new features cater to regular users seeking more intimate connections reminiscent of Instagram's early days. The platform's initiatives aim to bridge the gap between virtual and real-life friendships, enhancing user engagement through private and meaningful interactions.
