Alexander Lewis 
May 10, 2024
OpenAI has long been hinting at its intention to dive into the realm of search engines, leveraging the power of artificial intelligence. Now, fresh reports suggest that the AI giant is gearing up to unveil its own search engine, aiming to steal the spotlight from Google I/O 2024.
Google's highly anticipated annual developer conference, slated for Tuesday, May 14, typically serves as the stage for the tech titan's major announcements. Among the anticipated revelations are insights into Google's AI strategies and the evolution of its Search platform, particularly regarding the integration of AI.
However, Google might find itself facing off against one of its fiercest AI competitors in a showdown over the search domain. According to 9to5Mac, OpenAI is set to launch its own AI-driven search engine on Monday, May 13, potentially disrupting Google's dominance.
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OpenAI search engine launch
While OpenAI has yet to officially confirm the launch date of the OpenAI AI search engine, recent reports have been buzzing with speculation about the imminent arrival of its search engine.
Earlier this week, Bloomberg shed light on OpenAI's ambitious plans, suggesting that the upcoming search engine will pose a direct challenge to Google and Perplexity, an established AI search tool.
Reportedly, the new offering from OpenAI will enable users to pose queries to ChatGPT, receiving responses that include references from various online sources such as news articles, blogs, and Wikipedia, with the incorporation of images when necessary.
Observers have noted subtle activity on search.chatgpt.com, hinting at OpenAI's preparations for its impending debut. While the search functionality is technically accessible to ChatGPT users, it currently requires a subscription.
In the meantime, Google has been intensifying its efforts in AI development, notably enhancing its Gemini AI models and chatbot capabilities. Additionally, the tech giant has been experimenting with the Search Generative Experience (SGE), teasing expansions and offering glimpses to select testers.
Recent developments include the appointment of a new "Head of Search" and the introduction of "AI Answers" for non-"Labs" users, with speculation rife about the potential monetisation of SGE in the future.
