Temu app explodes in popularity, but is it safe?

Temu has been linked to data privacy concerns and has faced congressional scrutiny
A representational image of the Temu app. — Temu/Canva
A representational image of the Temu app. — Temu/Canva 

The Temu app is an online marketplace that combines the variety of Amazon with the prices of a dollar store. Since its launch in 2022, it has become a go-to for budget-friendly shopping, offering everything from clothing to electronics.

Known for its flashy ads and gamified shopping experience, Temu’s low prices draw millions of customers. But is it worth the risk?

Why are people sceptical of Temu?

Temu’s products are cheap, but many reviews point out issues like poor quality, broken items, or undelivered orders. It has also faced criticism for unethical labour practices and concerns over data privacy. 

Owned by Pinduoduo Inc. (PDD Holdings), Temu doesn’t audit suppliers, leaving doubts about its claims of responsible sourcing.

What’s shopping on Temu like?

While the Temu app promises bargains, experiences vary. Electronics often disappoint, with broken or unusable items, while some home goods fare better. 

The platform is also aggressive with marketing, sending frequent emails and texts. Customers must spend at least $10 to place an order, and returns can be more hassle than they’re worth.

Is Temu app safe to use?

Temu has been linked to data privacy concerns and has faced congressional scrutiny. To shop safely, stick to products with verified reviews and use secure payment methods like Apple Pay or PayPal. It’s best to avoid using the app directly via a browser with a VPN and a throwaway email.

Should you shop in Temu?

Temu app offers bargains but comes with risks. Its cheap prices might cost more in terms of product quality, ethical concerns, and security. Be cautious and informed before jumping on the deal bandwagon.